The Mtn. Continues To Expand Its Distribution

July 21, 2008

CENTENNIAL, Colo. -

Kim Carver, vice president and general manager of the MountainWest Sports Network - The Mtn., today announced that The Mtn. - MountainWest Sports Network has launched on two additional cable providers, including the network's first cable system in Arizona. Also, The Mtn. has secured an expanded distribution agreement with national satellite provider DIRECTV. The network will now available on 25 separate television providers by August 27.

"Each additional distribution partner gives us more momentum and more visibility for our pioneering and award-winning coverage of the Mountain West Conference," said Caver. "We are excited to continue to increase our distribution heading into the start of our third season."

The two new cable providers carrying The Mtn. are:

Affiliate, Location, Level of Service

Orbitel Communications, Maricopa, AZ, Digital Connect
Prime Time Communications, Elizabeth, CO, Basic
Prime Time Communications, Henderson, NV, Digital Basic
Prime Time Communications, St. George, UT, Basic

The Mtn. will be more widely available on DIRECTV's CHOICETM package, expanding on the affiliation agreement first announced on Feb. 22. The Mtn. will launch on DIRECTV August 27 on channel 616 and be available to CHOICETM and above subscribers in the states and DMA's servicing Mountain West Conference institutions: Colorado, New Mexico, Nevada, Utah, and Wyoming plus the markets of Dallas/Fort Worth and San Diego. Additional DIRECTV CHOICETM package availability now includes:

  • Albuquerque-Santa Fe DMA in the state of Arizona
  • Cheyenne-Scotts Bluff DMA in the state of Nebraska
  • Denver DMA in the states of Nebraska and South Dakota
  • Rapid City DMA in the states of Montana, Nebraska, and South Dakota
  • Salt Lake City DMA in the state of Idaho

    The Mtn. will also be carried on select DIRECTV MasTM (Spanish-language programming package) and MDU packages (multiple dwelling unit), available to residents of apartment complexes. Customers throughout the remainder of the county will be able to access The Mtn. with a subscription to DIRECTV's SPORTS PACK.

    About The Mtn.

    The MountainWest Sports Network - The Mtn. - premiered on September 1, 2006 as the first network dedicated to a college athletic conference - the Division I Mountain West Conference (MWC). The Mtn. annually produces and airs more than 200 collegiate sporting events, including football, basketball, Olympic sports, and conference championship coverage. The Mtn.'s expanded coverage includes news programming, coaches' shows, pre and post game analysis and feature programming about MWC athletics. The Mtn. is jointly owned by Comcast and CBS College Sports Network. For more information, visit www.themtn.tv.

    About DIRECTV

    DIRECTV, Inc. (NASDAQ:DTV - News), the nation's leading satellite television service provider, presents the finest television experience available to more than 17 million customers in the United States and is leading the HD revolution with 95 national HD channels - more quality HD channels than any other television provider. Each day, DIRECTV subscribers enjoy access to over 265 channels of 100% digital picture and sound, exclusive programming, industry-leading customer satisfaction (which has surpassed cable companies for eight years running) and superior technologies that include advanced DVR and HD-DVR services and the most state-of-the-art interactive sports packages available anywhere. For the most up-to-date information on DIRECTV, please visit directv.com

    About Orbitel Communications

    Orbitel Communications is a local full service communications provider to the residents of Maricopa, Arizona. Today, Orbitel Communications offers 269 analog, digital, high definition video and digital music services, High Speed Internet and Digital Phone Services. For more information, visit www.orbitelcom.com.

    About Prime Time Communications

    Prime Time Communications is a leading provider of integrated, IP-based services - including the fastest Digital Internet, the clearest Digital Television and the richest Digital Telephone packages - over a cutting-edge, fiber optic network. Established in 2005, Prime Time offers premium services that stream directly to the home through a single, lightning-fast connection. This state-of-the-art technology allows subscribers to enjoy the clear benefits of fiber optics while experiencing a broad range of superior options. For more information, visit www.primetimecommunications.net.